The Key to Successful Communication: Core Strength
If you want to be a winning athlete, you must focus on your core strength. If you want to be a winning communicator, you must focus on your core strength.
What does this mean? There are three elements.
First, you need to know what drives you, what excites you, what wakes you up at night with big ideas. Only if you are passionate about something will you make a difference.
Ryan Hreljac was an Eastern Ontario kid who learned that the most fundamental issue for most third world communities was the lack of clean water. In elementary school, he worked at chores and fundraised, and when he was eight years old he had enough money to dig a well in Uganda.
By the time he was 24, he had driven enough fundraising for 900 community water supply projects in third world communities. He believed.
What do you believe in?
Second, it means ensuring that your soul is strong. You can’t have things which hold you back. This means that those things which make you feel weak, ashamed or doubtful need to be faced and conquered. As long as you have dark spaces in your soul, you can never be powerful and persuasive. Ditch the junk– we need you, your courage, and your message.
Third, you need to know why your message matters to others. You were put on this planet for a reason, you were gifted with a unique set of talents, knowledge, and dreams. Perhaps somebody out there has the solution for global warming, but he craves the perfect blueberry muffin to free his creativity. Maybe you’re the muffin guy– for heaven’s sake, bake that blueberry muffin! Learn your “why”– the world is depending on you!
Ryan Hreljac had core strength. Steve Jobs had core strength. Elon Musk had core strength. Each changed the world.
And you?
My blogs (http://www.purposeful.ca/blog)